Thus it _could_ cost stations up to $609 to broadcast music. If you webcast, add $275 if your enrollement is under 10,000. If your enrollment is over 10,000, add $525.
Avid radio listeners fill seats at movie theatersScarborough Research released an analysis that found that consumers who are avid radio listeners are 11% more likely than all consumers in the 75 markets Scarborough measures to see a movie on its opening weekend. This represents more than three million avid radio listeners who usually see a movie during its first weekend of release. Movie going frequency varies with an avid listener's preferred radio format. New AC/Smooth Jazz, Spanish and Urban format listeners lead avid radio listeners in movie attendance, with 7% of avid listeners of these formats having gone to the theatre three or more times during the past month. New AC/Smooth Jazz listeners are 35% more likely than all avid radio listeners go to the movies this frequently; Spanish format listeners are 26% more likely than all avid radio listeners to do so, and Urban listeners are 25% more likely. Avid radio listeners interact with movies in many ways. 18% of avid radio listeners view online movie listings, and 5% have bought movie tickets online during the past year. Avid radio listeners are 18% more likely than all consumers to listen to a radio station online, 32% more likely to go to a radio station website, and 11% more likely to watch video online, providing further opportunities for promotion. The data in this report is from Scarborough Research's Multi-Market study, an aggregate study of consumer shopping, media and lifestyle behaviors in 75 local markets.
From RBR...
Do we have clearance, Clarence?Clarence Thomas and the rest of the Supreme Court justices have extended the clock for a number of big media companies and the DOJ as they consider whether or not to take the Third Circuit to court over its delay of new looser media ownership regulations passed by the FCC. The DOJ is filing on behalf of the FCC. The Third Circuit ruling on the controversial 6/2/03 FCC ownership rulemaking approved many aspects of it in principle, but found that the ownership caps specified were not backed with sufficient evidence, and sent them back to the FCC for modification or better justification. Relaxation of broadcast/newspaper crossownership restrictions are of particular interest to companies currently running TV/print combos under waivers which are soon to expire. The Third Circuit did allow some of the 6/2/03 ruling to go into effect. The new Arbitron-geographical market definition regi me, and the addition of noncommercial stations to the station count, are now in effect, replacing the old overlapping contour method. Meanwhile, according to the Associated Press, the court has rejected for consideration a challenge by religious radio networks as to the fairness of the broadcast license allocation process. It has also refused to hear an appeal of a lower court ruling which disallowed an attempt by the city of Albuquerque NM to put a cap on political campaign spending. The lower court called the cap a violation of free speech.
Another buccaneer bites the dustA member in good standing of the radio pirate armada, suburban NYC fleet, has been brought to justice by the FCC. Angelo Avena was operating just to the far left of the standard radio FM dial at 87.9 mHz. His operation was based in Linden NJ, which is just west of Staten Island and a bit south of Newark. An FCC field agent caught the station in operation at least four times. Avena admitted to only two of these violations, and although the FCC did not buy his denial of the third and fourth charges, it did reduce the fine from the standard 10K to 1K based on Avena's demonstrated inability to pay the larger amount.
It used to be that new technology was high priced and initial users were a small group. While the I-pod has been around for a while and the prices have dropped, the multi-hundred price tag seems to be putting the old thoughts concerning price v initial users to the test, or am I just a penny pincher?
