WGMU
Professionalism Policy
The following serves as guidelines for serving as a
student, staff member or volunteer at WGMU. They strive to be as comprehensive
as possible. Any duplication of material is not accidental; it serves as very
important information to follow while working for WGMU.
The rules and regulations of the Federal Communication Commission (FCC)
govern all broadcasting in the United States.
WGMU operates within these rules. In areas of conflict or lack of local policy,
FCC rules apply. By FCC regulation 73.4165, no inappropriate language is to be
broadcast on WGMU. This includes profanity, slang, obscenities and dialects.
Use good judgment. Any use of inappropriate language affects the image of WGMU
and will not be permitted. Also, be very careful with pronunciation of all
words during all broadcast shifts. Mispronunciations are very noticeable during
newscasts.
Unprofessional behavior also could be doing, permitting or consenting
to any of the following:
- Giggling or smirking while
reading PSA's, liner cards, or other
- Material.
- Editorializing.
- Mocking or otherwise
commenting on recorded PSA's or promos.
- Criticizing other staff
members on-air.
- Allowing unnecessary talk on
the air.
- Downgrading the audience,
any type of music or other radio stations.
- Playing bootleg, or your own
copies of music.
- Holding conversations with
off-mic studio guests.
- Telling inside jokes with
members of the staff.
- Using WGMU to broadcast
personal messages to a specific listener. (When Pat Sajak invites
"Wheel of Fortune" players to say "Hi!" to someone at
home, he is actually breaking a federal law.)
- Perpetuating stereotypes
about or making fun of any racial or ethnic group. Also, any group that
may be considered "different" from mainstream society, including
members of religious faiths and the physically challenged.
- Promoting the use of alcohol
and drugs.
- Begging people to listen to
WGMU. Promoting the station is one thing, but whining that we need
listeners or their feedback is unprofessional.
Violations of the professionalism policy will result in a written warning,
and if violations continue, removal of your WGMU position, dismissal from the
station or failure of the course while working for WGMU.
Actions that trigger warnings:
- Tardiness.
- Handling station property in
a careless manner.
- Uncaring attitude toward
WGMU, your work and your fellow broadcasters.
- Bringing in your own music
for play over the air.
- Violations of various other
policies described in this manual.
Dismissal without warning:
- Performing under the
influence of alcohol or illegal substances.
- Failure to show for an air
shift without making prior arrangements for a substitute or being excused
by the Program Director.
- Failure to show for any
assignment without being excused by your WGMU supervisor.
- Removing or stealing station
equipment, including compact discs, without approval from the WGMU staff.
OTHER ON-AIR BEHAVIOR
While WGMU is a student activity, the nature of broadcasting and its
powerful effects on the listener make your work here subject to numerous rules
of varying strictness. Some of the policies are mandated and enforced by the
FCC. Other rules are station policy, put into effect to ensure that WGMU
maintains a consistent sound. Finally, there are suggestions based on
experience.
Everyone wants to sound as good as possible on the air. Other people (the
experienced jocks) have made the mistakes for you, so listen to what they have
to say. The following are some suggestions that will help your show sound more
professional.
- Take a break as prescribed on
the WGMU programming logs. Listeners like and expect these breaks.
- Read upcoming announcements
OUT LOUD (Public Service Announcements - PSA's, liners, etc.) before
going to air live with them. Nothing sounds more amateurish than an
unprepared announcer stumbling through a piece of copy that s/he has never
seen before. Also, check copy for a kill date.
- Pot down the mic as soon as
you are finished talking. This will prevent embarrassing comments, coughs
and other sounds from being accidentally broadcast.
- Should you make a mistake
over the air, DO NOT MENTION IT. Simply go on with your programming
as smoothly as possible. The majority of the time you are the only one who
will notice such a miscue.
- You are not allowed to bring
in music on your own. Just as in the professional world, you would not be
able to re-program a station; therefore, you are not allowed to re-program
WGMU.
- In the unlikely event of an
equipment problem, DO NOT complain about it over the air. If an equipment
malfunction interrupts your programming simply state that WGMU is
experiencing "technical difficulties".
- Prepare your music! Pull as much of it as possible when
you arrive 15 minutes before you are scheduled to go to air. Try to
maintain a semblance of continuity. A ballad segueing into a heavy song
can be disconcerting to the listener.
- When the mic is live, do not
shuffle papers, drop pens and pencils, move your chair, or touch the mic.
All these noises sound terrible over the air. Likewise for clearing your
throat, smacking your lips and sucking air through your teeth.
- Identify your self and the
station frequently. You should start and end each break with the station
name and web address.
- Before you push any button,
make sure that the equipment that you want to hear is potted up. Always
glance at the board before you push any buttons. Eventually, this should
become second nature for you.
KEEP THE STUDIOS CLEAN!!!!
- EATING, DRINKING AND
SMOKING ARE STRICTLY PROHIBITED IN ANY WGMU
STUDIO. FAILURE TO COMPLY WITH THIS REGULATION COULD RESULT IN YOU BEING
FIRED OR A GRADE REDUCTION IN THE CLASS ASSOCIATED WITH WORKING AT WGMU.
- Put all music and carts BACK
WHERE YOU FOUND THEM so that the next jock will have as easy a time
finding things as you did. Other jocks are not the maids any more than you
are. They are not here to clean up after you.
Finally, the "GOLDEN" rule:
While we greatly encourage our DJs to be creative, THE MUSIC IS THE STAR
HERE AT WGMU, NOT THE JOCK. You can work around this limitation, but you
MUST learn to live with it. Ask other staff members who the best DJs are,
listen to them and learn from them. They kid around and sound interesting
without ever losing sight of the Golden Rule.
Other situations that have developed in the past leave the station
open to problems that are best to avoid. Here are a few:
- Guests. Visitors or
guests are never routinely allowed in the working areas of any
professional broadcast operation. This includes WGMU. WGMU does, however,
encourage visitors. Permission may be obtained from the WGMU GM or staff.
Guests who do not have prior authorization may be asked to leave.
Authorized guests are welcome to remain so as long as they do not
interfere with broadcast operations. Repeated violations of this policy on
the part of a WGMU staff member or announcer may result in dismissal.
- Dedications. WGMU
policy does not allow dedications. We have no way of checking the validity
of these calls. This leaves the station open to a lawsuit in the event a
phony dedication is made. As for requests, NEVER announce the full name of
a person making the request. You may, however, announce where the caller
is from and occasionally their first name only. For example: "Here's
Green Day, going out by request to Mason Hall." or "This is
Green Day's Time of Your Life for Bill in Fairfax." Just stick with
the town.
- Substitutes. You
are responsible for finding a substitute if you are unable to fulfill your
obligation. This is a must. Once a substitute is found, notify the
Program Director (PD). Only then are you relieved of your responsibility
to perform WGMU work. In the event that a sub cannot be found, notify the
PD as soon as possible so that arrangements can be made. Normally at least
THREE DAYS NOTICE is required.
SUGGESTIONS FOR ON-AIR WORK
- HEADPHONES: Always wear them
whenever you turn on the mic.
- AIR CHECKS: Get into the habit of recording
only your on air breaks. Get into the habit of setting up the cassette
machine for record mode and putting the cassette in pause while you are
not on the air. Don't let your cassette roll and record a lot of music.
- THE FIRST THING YOU SAY IN YOUR ON-AIR BREAK:
"WGMU, George Mason
University's radio station, in
(any city in the world) on the Internet at W-G-M-U-RADIO-DOT-COM. CLOSE
the break with W-G-M-U. The Future of Music Now.
- THE "ONE" RULE OF BROADCASTING:
You are talking to one person when you are on the air. Personalize your
conversation. Don't say "For all of you out there...." or
"anyone who calls in." When you are on mic, talk as if you are
talking in a one-on-one conversation. In many instances the listener may
be alone in their car or at home or what ever. Phrases like "Here's
something you might like." or "I'm glad you're with me
today."
- REVIEWING SONGS: Review (back sell) your
songs after the last song in the set, never after something on cart. Be
sure that you are not relying on crutch phrases when doing this, though.
Mix up what you give a listener, EVERY BREAK!
- GIVE THE LISTENER SOMETHING TO HANG AROUND FOR:
Preview upcoming songs and/or artists and say something like "Don't
go away", or "Stay with me." Never say "After these
commercials." Think about what you do when you hear that a commercial
set is coming up. You don't want your listeners to do that to you do you?
- WHAT TO TALK ABOUT WHILE ON THE AIR: One
PSA per hour, USA News Fax highlights on entertainment or sports, promote
the request line, weather, artist inf., GMU events, whatever you can think
of that is pertinent.
- STAY IN FRONT OF THE MIC: Moving your head
even slightly reduces the volume of your voice as it is broadcast.
- KEEP AN EYE ON THE BOARD: Watch the VU
meters to make sure that they stay between 60 and 100 percent. If the
signal peaks into the red zone, don't worry, but don't let the needle stay
above 100.
- AUTO CUE: Some CD players in the studio
have a feature called auto cue. You simply cue up the track that you want
to play then hit pause and then auto cue. This keeps the CD from playing
on to the next track.
- ESTABLISH A ROUTINE: Whatever way you
choose to operate the equipment while you are on the air, do it
consistently. By creating a routine, your show will become second nature
to you and you will notice far fewer mistakes.
- RECUING CARTS:
More than half of all on-air mistakes are caused by someone not allowing
carts to RECUE THEMSELVES. All that is necessary for a cart to re-cue is
to allow it to play until it STOPS BY ITSELF. You do absolutely nothing
until the "Played" light comes on. Then, simply pull the cart
out and re-shelve it in the right place. IF YOU PUT A CART BACK THAT HAS
NOT BEEN RECUED, THE NEXT JOCK RESERVES THE RIGHT TO KICK YOUR BUTT!
- CLEARING EQUIPMENT: Do not let tapes carts
or CDs stay in or on equipment. Clear them out as soon as possible. If you
don't, there will come a time when you need to use a tape deck, cart
machine or CD player and it will not be readily available. You will also
be more likely to re play a cart or CD that you just played and you will
sound like a dork who doesn't know what s/he is doing. Being organized and
cleaning up after yourself are two of the best habits you can develop for
efficient on-air production; not only for you, but also for the next
person who follows you into the air studio.
- PLANNING FOR THE WORST: You will make
mistakes on the air. It's part of being on the radio. Always keep
emergency material on standby. A PSA or song on cart can save you from
embarrassing "dead air" while you figure out what is going on.
In the case of a serious emergency (the board dies, both CD players quit,
anything that would make it impossible to continue broadcasting) contact
either the PD or Faculty Advisor.
MISCELLANEOUS POLICIES
- Do not just barge into the studio. Check that the DJ is not on air. Also,
do not carry on conversations directly outside the air studio door. This
is distracting to the DJ and may even be heard by the listener.
- Current slogans are posted
in the broadcast studio. Do not make up your own. If the creative urges
are simply that overwhelming, contact the Promotions Director who will
present it to the staff. If it is good, we will use it.
- WGMU DJs are not "personalities".
They are, however, instrumental in the success or failure of the station.
WGMU is a music format station. The does not include a DJ droning on and
on about themselves or other rubbish that is irrelevant to the music
format. If you want to talk about yourself, do it on the phone and off the
air.
- The request line is
703-993-4162. This is the only number to be given out over the air.
Rotation tracks ALWAYS get credence over requests.
- NEVER promise a caller that you will play
their request. Say, "I'll try to get that on for you as soon as
possible." Do not play a song that has been played in the last few
hours. Simply inform the caller that the song has just been played and ask
them it they want another request.
- Never mention on the air
that a particular song request could not be found. Try to find another
song by the same artist or a similar song if possible. Never beg the
audience to call. Requests are not the sole indicator of listenership.
- Read the weather at least
once an hour. This is one of the most important pieces of information we
give out on the air. You can get the weather by pointing your web browser
to washingtonpost.com. Click Metro Weather in the upper left-hand corner
of the index page. The next page gives you today and tonight's (or tonight
and tomorrow's) weather forecast, plus the forecast for the next couple of
days. Click the print icon at the top of your browser and take this copy
with you to your shift. You can use the current temperature listed on your
printed page. Make sure you give the current temperature when you read the
forecast. Keep the forecast short and concise.
People care more about the weather for tomorrow than next week.
- Ideally, you should give
the time every time you break, and no less than three times an hour.
For a station promotion
giveaway, the following rules MUST be observed:
- Ways to win must be
announced clearly over the air, such as "third caller after you hear
the telephone sound." or "The first caller with the correct
answer....." The names of ALL winners must read over the air.
- Winners must be told how to
claim their prize.
- Follow any additional
instructions given to you by the Promotions Director or the Program
Director.
- Under no circumstances
whatsoever may any WGMU staff member win a prize provided by WGMU.
- Never give away anything
without prior staff approval.
- If a listener calls to
complain, do not try to handle the situation yourself. Refer them to the
PD or Faculty Advisor and give them the main office number: 993-2940.
Never be rude or abusive to a caller. This can be ground for termination.
Each DJ is responsible for the proper use and care of any
equipment s/he comes into contact with. Deliberate misuse or carelessness may
result in administrative action to recover damages. Monitor volume will be kept
at a reasonably low level. We have already had the new console damaged twice at
the hands of an abusive operator. That person was summarily fired and the same
will happen to anyone caught abusing the equipment in this manner.
Should some trouble develop with the equipment during your shift, do not
attempt to fix it. Send an e-mail to itsbroke@wgmu.gmu.edu
as soon as possible. Before you notify itsbroke@wgmu.gmu.edu, please
check these obvious things so that you do not waste the time of the
overstressed engineering department. Examples:
- Is the power turned on?
- Is the pot turned up?
- Is the channel turned
on?
- Is the channel in PGM or
AUD?
- Is the monitor in PGM or
AUD?
- Is there actually
something on the source? Make sure that you are not just playing a blank
tape or one that accidentally got erased.
Keep the studio clean. Don't leave a mess. If you find a mess, please
clean it up. WGMU also has a vacuum cleaner and other cleaning supplies
simply for the asking.
Broadcast and production equipment is sensitive to dirt, dust, crumbs,
liquid and smoke. The less these are exposed to the equipment, the less
chance there is of screwing up the equipment that way.
There is a wastebasket in the air studio and the production studio. Use
them. If you don't know how, one of the staff will be glad to show you.
As you leave your shift, you
will be responsible for cleaning up behind yourself.
Generally, the rule is "If you brought it in, you take it out."
This means books, CDs, tapes and anything else that you brought in that doesn't
belong to the station.
Occasionally staff may follow you up on. If you need correcting in your
cleanliness habits, you will be corrected.
WGMU telephones are for business only. Long distance calls are permitted
only for business purposes and will be made only by authorized
personnel. If you ever have to answer the phone in the office, always identify
the station and ask "How may I direct your call?" or simply "Can
I help you?" Never just say "Hello". The telephone is just as
powerful a projector of the station image as the broadcast signal.
OBSCENE OR QUESTIONABLE PROGRAM MATERIAL POLICY
The management of WGMU will not debate the First
Amendment with you. There is nothing in the policy that restricts your freedom
of expression. If you feel that the station policies are too restrictive, we
cordially invite you to continue your broadcasting career elsewhere.
In recognition of WGMU's role as the student broadcast service of George
Mason University,
and also of it's mission to provide alternative programming to the GMU
community, it is the station's responsibility to make certain that all
programming is screened prior to broadcast to determine if a program or song
contains objectionable material.
Obscene material has been defined as that which appeals exclusively to
prurient interests, violates community standards, AND has no serious value.
However, since GMU bears responsibility for all programming on our station,
the Faculty Advisor will have the final authority to approve or disapprove any
programming. Staff may have a hand in assistance to the Faculty Advisor in such
matters. In the end, all decisions are final.
The Music Director at WGMU will have the responsibility of screening
material for airplay. Producers of specialty shows shall consult with the MD if
they are unable to reach a decision about song lyrics.
The MD will screen and label all songs that cannot be played on WGMU.
However, if you consider that the MD usually gets between 20 and 50 CDs each
week to screen, there may be an occasional slip and one or more inappropriate
songs will get through. If this happens, simply segue into the next song and
don't comment on the song in question. Bring the song in question to the
attention of the Faculty Advisor, MD or PD as soon as possible. (Just because a
song is not marked one way or the other does not mean that the song is obscene
or in any way inappropriate. It may just be the song is not good).
DJs MAY NOT bring in their personal music from home without first getting
permission from the Music Director, Program Director or Faculty Advisor. DJs
who play their own music without first getting permission may be subject to
disciplinary action. (Producers of specialty shows: Use your best judgment. If
there is a question, then don't use the song.)
Any DJ who airs material that has been designated inappropriate, will be
given a written warning for the first offense. A second offense will result in
dismissal.
Station related emergencies are rare, but if something should happen that
prevents you from continuing your shift (power outage, electrical shorts,
equipment failure) notify the PD immediately.
In the event of a power outage, contact Campus Police (32810) to determine
the cause of and approximate duration or the outage. Then notify the PD or GM
and make them aware of the situation. DO NOT leave the station during
any station-related emergency unless specifically instructed to do so by staff
or University authorities.
Copyright 1999 WGMU Labs